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Accomplishments

Keep Midland Beautiful is a seven-time winner of the Texas Governor's Community Achievement Award, and honor bestowed to cities with the best grass-roots environmental programs in the state. With funds from this award, several beautification projects have been installed in the community.  

2015 Highlights

Awards Received in 2015

  • Sustained Excellence & Gold Star Award from Keep Texas Beautiful
  • President’s Circle Recognition Award from Keep America Beautiful

Education

  • 56 presentations to student, civic and other community groups
  • Reduce, Reuse, Recycle promoted at 39 schools & by media
  • 4,571 elementary students educated in litter prevention, water conservation and recycling
  • 28 schools participate in “Adopt-a-Campus” program
Cleanups
  • 483 organized cleanups
  • 22,398 total volunteer hours = $516,721.86 dollar value
  • over 111 TONS of litter removed from community through cleanups
  • 1,289 TONS of large items removed from alleyways
  • 7,610 total participants in cleanup efforts

Beautification

  • TreeKeepers donated 250 hours maintaining urban forests and educating citizens on proper tree care
  • Trio of Gardens shares gardening and water conservation tips with over 600 citizens
  • New Native Garden planted in Windlands Park by 40 volunteers
  • 1300 seedling trees given away at community events
  • 8th GCAA Entryway Monument installed on Hwy 349
Waste Reduction
  • 5,984 TONS of cardboard, aluminum, plastic, newsprint, and paper recycled in community (28% increase)
  • 624 vehicles bring recyclables through Texas Recycles Day event
  • 30 TONS of computer e-waste kept from landfill at Texas Recycles Day event
  • 2.5 TONS of tires collected at Texas Recycles Day event

Public Awareness

  • 1,060 Television Minutes
  • 1,260 Radio Minutes
  • 1,835 column inches of newspaper/magazine
  • 1,726 e-newsletters sent
  • 3,500 printed informational pamphlets distributed
  • 1500 Litter bags distributed
  • 1,478 Facebook page likes
  • 198 Twitter followers


2014 HIGHLIGHTS

Awards Received in 2014

  • Sustained Excellence & Gold Star Award from Keep Texas Beautiful

Education

  • 53 presentations to student, civic and other community groups
  • Reduce, Reuse and Recycle promoted at 26 schools and by media 
  • 6,660 elementary students educated in litter prevention, water conservation and recycling

Cleanups

  • 26 organized cleanups
  • 23,428.33 total volunteer hours = $528, 308.84 dollar value
  • Over 224 TONS of litter removed from community through cleanup (61% increase from 2013!)
  • 1,354 TONS of large items removed from alleyways
  • 8,165 total participants (12.5 % increase) in cleanup efforts

Beautification

  • TreeKeepers donated 150 hours maintaining urban forests in drought conditions in 2014
  • Trio of Gardens shares gardening and water conservation tips with over 650 citizens
  • 30 New Trees Planted in Beal Park

Waste Reduction

  • 4,673 TONS of cardboard, aluminum, plastic, newsprint, and paper recycled in community
  • 560 vehicles bring recyclables through Texas Recycles Day event 
  • 22 TONS of computer e-waste kept from landfill at Texas Recycles Day event